The strong growth of the market is expected to be due to the fact that infusion of nitrogen significantly improves the taste and texture of the drink. In addition, with the increase in disposable income, a further increase in the demand for nitro drinks is expected.
New York, November 02, 2021 (GLOBE NEWSWIRE) – Reportlinker.com Announces the Publication of the “Nitro-Infused Beverages Market – A Global and Regional Analysis: Product Focus, Distribution Channel and Country Analysis – Analysis and Forecast, 2020-2026 “- https://www.reportlinker.com/p06178587/?utm_source=GNW
Consuming nitro infused drinks also helps reduce sugar intake and does not require any additional sugar. The infusion of nitrogen adds a touch of sweetness to the drink, reducing the need for additional sugar. One of the main drivers of the nitro drink market is the evolution of consumer preferences and the growing demand for new products in the market. Consumers are willing to spend the extra penny for the taste and mouth feel of the product.
Impact of COVID-19 on the global nitro-infused drink market
The supply chain of the majority of industries across the world has been affected due to the COVID-19 pandemic, including the nitro drink market. The economic downturn, job losses and many uncertainties about the next paycheck affected sales. of nitro drinks.
However, sales of nitro drinks remained stable due to a strong increase in online sales. Electronic commerce has played a major role in ensuring the delivery of products to consumers’ homes.
In addition, supermarkets / hypermarkets, specialty stores and convenience stores have started offering their products online, ensuring that consumers do not miss out on their daily products.
Global Nitro-Infused Beverages Market By Distribution Channel
The global nitro drink market is dominated by supermarkets / hypermarkets. Supermarkets / hypermarkets offer different products of different brands all under one roof, allowing consumers to shop for their daily needs.
Existing brands, as well as newer brands, are looking to increase their presence on supermarket / hypermarket shelves, as they attract more visitors than specialty and convenience stores.
Global Nitro-Infused Beverages Market By Product
The global nitro drink market, based on product type, is dominated by coffee. This dominance is due to the growing consumer preference for coffee over any other beverage.
Nitro-infused coffee is typically made from cold-brewed coffee which is then infused with nitrogen gas. One of the main advantages of nitro brewed coffee is that it contains over 30% caffeine compared to regular filter coffee.
Global Nitro-Infused Beverages Market By Region
North America generated the highest revenue of $ 10.2 million in 2020 in the market, which is attributed to technological advancements in the region. The nitro-infused beverage market is expected to grow in the North America region due to the presence of several nitro-infused beverage distributors in the region. Marketers are constantly innovating and introducing new products to the market in order to meet their repeat customers and add new consumers to their database. The region is expected to experience a high growth rate of 23.81% during the forecast period.
Key Market Players and Competition Summary
Alfred, Bona Fide Nitro Coffee and Tea, Califia Farms, Caveman Coffee Co., Dunkin ‘, East Forged, H&H Products Company, King’s Row Coffee, La Colombe Coffee Roasters, McDonald’s Corporation, Nitro Beverage Co., PepsiCo, RISE Brewing Co. , Starbucks, The Coffee Bean & Tea Leaf
The companies presented in the report have been selected on the basis of a selective pool of players, mainly level 1 (who hold 50-60% of the market), mid-segment players (comprising 30-40% of the shares) , and small and emerging companies (hold the remaining 10-20% share), depending on various factors such as product portfolio, annual revenue, market penetration, research and development initiatives, as well as a national and international presence in the beverage market.
• North America
• South America
• Rest of South America
• The rest of Europe
• Asia Pacific
• South Korea
• Rest of Asia-Pacific
• Middle East and Africa
• South Africa
• Rest of the Middle East and Africa
Read the full report: https://www.reportlinker.com/p06178587/?utm_source=GNW
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